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Prestige recognised at Cost Sector Catering Awards
Last Wednesday saw the Cost Sector Catering Awards 2007 take place at the Hilton London Metropole. Sodexho was shortlisted for a number of awards: Sodexho’s executive development chef, David Hunt was up for the Chef Award; Sodexho Prestige was nominated for the Event Catering Award and Prestige Scotland was amongst the shortlist for the Stadia Award. However, it was Sodexho Prestige who found themselves victorious at the 13th annual awards event, winning the Marketing Award thanks to the launch of its events and venues website at www.prestigeexperience.co.uk. The website was launched following Sodexho Prestige’s research revealing that 93% of event managers are more interested in organising an event at a unique and prestigious venue, and 88% of guests are more likely to attend an event at an unusual venue. Sodexho Prestige launched the website, showcasing its portfolio of prestigious venues, at trade shows last year and the result has been phenomenal. After just three months, Sodexho Prestige had seen its return on investment increase to 55%; the website attracted more than 25,000 visitors a month; and the business booked over a quarter of a million pounds of new business. Talking of the award, marketing support manager for Sodexho Prestige, Anna Fenten comments: “This is the first industry recognition Sodexho Prestige has enjoyed for its sales and marketing capabilities. We’re extremely pleased with the success and would like to thank everyone involved.” |